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Wayra invests in Gamium and reinforces Telefónica's commitment to the metaverse

Founded by a team of young entrepreneurs from Barcelona, ​​Gamium is a startup with solid experience in the Web 3 ecosystem that has managed to generate one million euros in revenue by selling land in its metaverse in just 10 days. With this investment, Wayra continues its commitment to innovation and the most disruptive technologies, thus reinforcing Telefónica's commitment to the metaverse. Barcelona, ​​July 20, 2022. Wayra, Telefónica's open innovation initiative, takes another step forward in Their commitment to the metaverse and Web 3 with the investment in Gamium, the technology startup developing the first decentralized social metaverse where digital identities are the protagonists.

In Gamium's metaverse, users will participate through an Avatar, which will represent their unique digital identity. This will not only be used to interact within Gamium but also in other metaverses and Web 2 and Web 3 applications. It is an innovative identity concept that allows users to own their data and exercise complete control over their privacy. “At Gamium, we believe the future lies in building platforms where the user is the central element, allowing them to control their data and privacy. That's why we developed our metaverse based on an identity that can be used in other applications and metaverses. This alliance with Telefónica is an endorsement of our mission and demonstrates our commitment to partnering with leading companies in this endeavor,” says Alberto Rosas, co-founder and co-CEO of Gamium. Gamium seeks to foster a new way of socializing digitally, and to make this possible, its metaverse will be accessible in 3D and also through an app. The startup recently put a batch of 664 plots of land on sale in its virtual world. In less than 10 days he managed to sell more than one million euros in these virtual lands. With them, users or companies can create their own businesses or events through their Avatars, generating economic and recreational activity on the platform.

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Image of the metaverse and the avatars developed by Gamium launched the pre-sale of its token in February, with participation from investors such as DAO Maker, Metrix Capital, Magnus Capital, and influencers like Mr Beast and Willyrex, among others. In March, they launched their $GMM token, which is listed on several exchanges, including KuCoin. Gamium currently has a community of over 100,000 people who can participate in the company's decisions through various DAOs. With this investment, Wayra takes its first steps in the Web 3 sector. “We are excited to invest in Gamium, a highly talented team in the crypto and blockchain world, committed to innovation and with the ambition to build the foundation of a new, more decentralized internet that empowers creators,” says Marta Antúnez, director of Wayra Barcelona. A few months ago, Wayra launched the global call Open2metaverse, to find companies that are developing technology for the metaverse, in which 135 startups joined and 1625 startups from around the world were analyzed. Telefónica is also developing a metaverse innovation center with Meta to help accelerate network and device readiness, providing startups and local developers with access to an innovative 5G lab to serve as an end-to-end metaverse testbed on Meta and Telefónica's network infrastructure and equipment, as well as to benefit from Telefónica's open innovation ecosystem and the resources of Telefónica's Innovation and Talent Hub. src="https://cdn.prod.website-files.com/699307f3b980dbeab33c5dc2/699307f3b980dbeab33c6250_62d7bfc31ab8e457181e73c3_Gamium-ciudad.jpeg" width="auto" height="auto" alt="" loading="auto" id="">Image of one of the virtual cities developed by Gamium

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About Gamium

Gamium is a decentralized startup, founded by a team of young entrepreneurs from Barcelona with extensive experience in the Web 3 ecosystem. Led by Alejandro and Alberto Rosas, the company develops its decentralized social metaverse and technology of digital identity. Two pillars with which it aspires to contribute to the evolution of the Internet, from Web 2 to Web 3. The metaverse will allow third parties to generate entertainment experiences and economic activity, while digital identity will allow users to interact with all of this and with other Web 3 and Web 2 platforms.